Social Media Marketing

Case Study

About The Client

Gagan Deep Dhesi – Investor & Insurance Expert, Brampton

For Gagan Deep Dhesi, a trusted name in investments and insurance in Brampton, I created a series of high-impact Instagram reels aimed at boosting her digital presence and connecting with her target audience.

Content Strategy: Designed a content plan tailored to her brand voice, business goals, and audience demographics. Focused on positioning her as an approachable authority in finance and insurance.

Scripting: Crafted engaging and easy-to-follow scripts that simplified complex financial concepts while keeping them relatable and impactful.

Editing & Production: Edited each reel for maximum viewer retention using smooth transitions, branded captions, and trending audio.

Platform Growth: Optimized posting schedules, captions, and hashtags to increase reach and engagement. Successfully pushed her reels on Instagram to expand visibility among local and niche audiences.

My Role

Tools

Camera: Canon T3i

Video Editing Softwares: Adobe Premiere Pro, Adobe After Effects

Audio Editing Software: Adobe Audition

Case Study 2

About The Client

DJ Bliss – Professional DJ & Event Host

For DJ Bliss, a dynamic entertainer known for bringing energy to every event, I worked on creating engaging social media content to showcase his performances and connect with his audience.

Content Recording: Captured high-quality footage of live performances, behind-the-scenes moments, and crowd interactions to reflect his vibrant brand.

Editing & Production: Edited videos for maximum energy and shareability, using fast-paced cuts, synced beats, and visually engaging effects.

Content Delivery: Ensured each piece was optimized for social media platforms, focusing on formats that drive engagement and capture audience attention.